Tanya Booke

Most people don’t quit when work gets harder than expected – they start slipping. Not from laziness, but because cognitive overload hijacks focus, drains decision energy, and makes “relief” behaviors (avoidance, procrastination, busywork) feel like the only option. In this fast, practical session, Tanya Booke introduces The Execution Switch™: a neuroscience-based approach to lowering the Cognitive Load Tax™ and rebuilding momentum. Attendees will learn how to spot their execution leaks, convert vague goals into clear finish lines, and walk away with repeatable tools to ship meaningful work without burnout.

Learning takeaways:

• Understand the Cognitive Load Tax™ and why overload makes follow-through harder
• Identify personal “execution leaks” that trigger procrastination or busywork
• Learn a finish-line method to turn “work on it” into measurable progress
• Apply quick tools to regain momentum in real work conditions